INTERNATIONAL ECOMMERCE AGENCY
Axelwin helps brands expand into new markets through an integrated international ecommerce model combining strategy, Shopify, performance marketing, marketplaces, and compliance across Europe, the UK, and the USA.
WHY AXELWIN
Why Brands Choose Axelwin
Four things that define how Axelwin works and why it produces results.
01
Integrated Growth
Integrated Growth
We take a joined-up view of your expansion, connecting your Shopify store, marketplace presence, marketing and sales into one strategy. Every channel works toward the same outcome, and every team member knows the plan. No siloed tactics, no hand-off gaps.
02
Hands-On Execution
Hands-on Execution by Our Internal Team
We become an extension of your team. Once strategy is agreed, we build your Shopify store, list on Amazon and other marketplaces, set up your CRM and analytics, and run the implementation ourselves. We lead, test, and iterate quickly so that plans turn into concrete results.
03
Data-Driven Decisions
Data-Driven Decisions That Accelerate Growth
Every recommendation we make is grounded in evidence. We track user behaviour, sales funnels and performance metrics across your store and channels. Our team runs A/B tests, monitors KPIs in real time, and uses the findings to optimise your marketing, UX and sales processes. You always know what is working and why.
04
Measurable Results
Measurable Results: Growth in Months
We define success metrics at the start: revenue growth, conversion uplift, customer acquisition. We report on them transparently throughout the engagement and continuously refine to deliver sustainable, scalable growth. Clients typically see double-digit percentage gains in sales and efficiency.
WHO THIS IS FOR
Built for brands ready to grow internationally
You have a brand that performs in your home market. The product works, the margins are there, and you know there is more revenue to unlock across Europe, the UK, or the USA. What you need is a clear path and a team who has done this before.
Axelwin works with DTC brands at the point they commit to international expansion. Our team brings 20 years of experience across international market entry, go-to-market strategy, Shopify development, performance marketing, marketplace expansion and legal compliance. We design the plan. We execute it. We remain in the room through to the final launch.
You are generating consistent revenue in your home market and ready for the next step
You want strategy and execution from the same team, consistent engagement.
You are looking for a partner who understands ecommerce margins, logistics, market complexity, marketing and legal compliance.
SERVICES
What Axelwin Does
From go-to-market strategy to Shopify builds, performance marketing, marketplace expansion and legal compliance. One team, one plan, full execution.
International Strategy & Go-to-Market
We map the right markets, channels and sequencing for your brand before a budget is committed. The strategy is built on data, not assumptions.
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Shopify Store Build & Migration
We build, migrate and optimise Shopify stores for international audiences. From architecture and localisation to checkout performance, every element is built to convert.
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UX & Conversion Optimisation
We identify where revenue is being lost across your store and fix it. UX audits, A/B testing and conversion rate optimisation for Shopify stores expanding into new markets.
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Marketplace Expansion
Amazon, Zalando, eBay and beyond. We handle listing strategy, content, pricing and operations across European and UK marketplaces.
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Online Brand Audit
An external view of how your brand performs across five areas. Digital presence, SEO visibility, paid advertising, email marketing, and competitor positioning.
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Buyer Intelligence
Before you commit money, stock, and a marketing plan to a city you have never sold in, find out who actually buys there and exactly what it takes to win them.
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START HERE
Know exactly where your brand stands before you invest
The International Ecommerce Expansion Assessment is a structured evaluation for brands preparing to enter a new market or scale existing international operations. In 5 business days, you receive an extensive report reviewing your readiness across five critical dimensions.
WHAT THE REPORT COVERS
1
Product - Market Expansion Fit
Demand signals, competitive positioning, and whether your product is suited to the target market.
2
Localization and Customer Experience Readiness
Language, pricing, UX, and customer experience for the new market.
3
Compliance Exposure and Regulatory Considerations
Consumer protection rules, VAT and data protection requirements that apply in the new market.
4
Commerce Infrastructure and Platform Readiness
Your platform setup, integrations, and scalability evaluated for international readiness and performance.
5
Logistics and Operational Scalability
Fulfilment, logistics, team structure, and whether your operations can support international volume.
RESULTS FROM THE FIELD
Brands that took the step
A selection of brands Axelwin has helped expand internationally.
HEALTHCARE · UK MARKET
Medicape Health
Three months. From zero to page one of Google UK.
Google UK. Achieved in three months.
#5
Practitioner pages
#8 - 9
Surgical procedure pages
#11 - 17
Additional service pages, climbing
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Germany Market Entry for a Premium Leather Brand
PicaNoir → Germany
PicaNoir is a premium leather brand. Axelwin delivered a complete Germany market entry: Shopify setup, product translations from English to German, SEO foundation, field research, buyer intelligence, channel setup, and commercial brief. Everything live within 90 days.
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We deliver material impact
Book a free discovery call. No pitch, no pressure. We will listen to where your brand is heading and be direct about where Axelwin can add value.
Get in touch with Axelwin
Tell us about your business using the form below. Our team will review your message and get back to you within 2 business days.
Axelwin is an international ecommerce agency based in Berlin, helping DTC brands build and execute their international ecommerce strategy across Europe, the United Kingdom, and the United States. As a Shopify partner, we cover the full scope; from Shopify store builds and migrations to UX and CRO, performance SEO, paid media, ecommerce localization, and marketplace expansion. Axelwin has an in-house German and New York licensed lawyer on the core team, providing GDPR compliance audits, ecommerce legal audits, company formation in the EU and the U.S.A., and cross-border legal strategy. Our specialists in performance marketing, analytics, operations, and legal compliance give brands everything needed to enter new markets without splitting execution across multiple agencies. Whether you are defining your international ecommerce expansion strategy for the first time or strengthening your presence in Germany, the UK, or across Europe, Axelwin provides hands-on execution backed by data, legal certainty, and measurable results.